ABOUT US
They boldly called it Pink, using the name of the most feminine of colours for the most masculine of British shirtmakers.
Pink was founded in 1984 by three brothers: Peter, James and John Mullen, who
had the desire to challenge the traditional world of Jermyn Street shirtmakers.
Our shirts are the reference of British shirtmaking – fine fabrics, impeccable finishing and increasingly softer to the touch with every wash.
About Our Shirts ›


Our shirts are the reference of British shirtmaking – fine fabrics, impeccable finishing and increasingly softer to the touch with every wash.

Pink has its flagship stores at 85 Jermyn Street in London and 520 Madison Avenue in New York.
Pink shirts can be found throughout the world through its own stores and in fine department stores.
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Our Services

Iconic Pink Packaging
When you purchase a gift online we’ll wrap it up for you in an elegant Pink box, complete with ribbon.

The White Shirt Bar
Whatever the occasion, we'll help you pick out the perfect white shirt from over 40 distinct styles.

Made To Order
Choose our Perfectly Pink Service for an impeccable shirt that's individually made for you in the UK.